Pricing
What a Shopify store costs with us
Fixed prices for the build, written into your quote before we start, and month-to-month plans after launch. Prices in AUD, excluding GST.
Not sure which fits? Try the Shopify cost calculator.
Launch
A premium Shopify theme, set up properly and styled to your brand. For new brands and first stores.
$8,900+ GST
4 to 6 weeks
- Premium Online Store 2.0 theme, styled to your brand
- Home, collection, product, about, contact, FAQ and policy pages
- Up to 150 products loaded with variants and images
- Shopify Payments, Afterpay or Zip, PayPal
- GST, shipping zones and Australia Post or StarTrack rates
- Klaviyo or Shopify Email welcome and abandoned-cart flows
- Google Analytics 4, Search Console and Meta pixel
- On-page SEO for every page, plus a training session
Custom
A store designed from scratch and built as your own theme. For established brands that have outgrown a template.
$18,500+ GST
8 to 10 weeks
- Everything in Launch
- Bespoke design in Figma for desktop and mobile
- Custom theme sections your team can edit without us
- Migration from WooCommerce, Neto, BigCommerce, Wix or Squarespace
- Full 301 redirect map so your Google rankings carry over
- Bundles, subscriptions, gift cards or a size guide, as you need them
- Speed budget: product pages under 2.5s LCP on mobile
- 30 days of priority fixes after launch
Plus
Shopify Plus builds, wholesale portals, multiple markets and ERP links. Quoted after a scoping call.
Quoted
12 weeks and up
- Everything in Custom
- Shopify Plus setup, checkout extensibility and Shopify Functions
- B2B price lists and wholesale customer accounts
- Shopify Markets for NZ, UK and US with local pricing
- Integrations with NetSuite, Cin7, Xero or your 3PL
- Staged launch plan and load testing for big sale days
After launch
Month to month, cancel with 30 days' notice. Unused hours don't roll over, but we'll tell you before you run out.
Care
$390/mo
Someone to call when something breaks.
- 3 hours of changes a month
- App and theme updates checked
- Uptime and checkout monitoring
- Reply within one business day
Growth
$1,450/mo
Steady improvements that lift sales.
- Everything in Care, with 10 hours
- A conversion test or improvement each month
- Shopify SEO: content, collections, technical fixes
- Monthly report in plain English
Partner
$2,900/mo
An in-house ecommerce team, without hiring one.
- Everything in Growth, with 22 hours
- Email flows and campaign builds in Klaviyo
- Sale-season planning and launch support
- Fortnightly call
Pricing questions
Are there any costs on top of your price?
Two kinds, both paid to someone else. Shopify bills you directly for your plan and any paid apps, and a premium theme licence is a one-off fee paid to the theme developer (usually a few hundred US dollars) on Launch builds. We list every app and its cost in your quote before you sign.
Why is Custom more than double Launch?
Launch starts from a premium theme that already does most of what a store needs. Custom is designed from a blank page and built as your own theme, with a migration, a full redirect map and custom features. It takes about twice as long and involves more people.
How do payments work?
40% to book your start date, 40% when you approve the design, and 20% at launch. Care plans are billed monthly in advance and you can cancel with 30 days' notice.
Do you charge for changes during the build?
Two rounds of design changes are included. Changes to the agreed scope after design sign-off are quoted before we do them, so there are no surprises on the final invoice.
Do I have to take a care plan?
No. Every build includes 30 days of fixes after launch. After that you can take a plan, buy hours when you need them, or run the store yourself.
Is GST included?
No. All our prices are in AUD and exclude GST, which is added to the invoice.
Tell us what you sell
A few lines about your store and where it's at. We reply within one business day with questions or a fixed quote.